March 8 is International Women’s Day. This day celebrates women’s social, economic, cultural, and political achievements. The day also marks a call to action for accelerating women’s equality (IWD, 2022).
When we speak to equality, we talk about the rights for women in any division or sector that could divide them. Here at Brooks, we are passionate about empowering every member of our Run Happy community. So, when we sat down with The Hot Flushes, an all female team training for the Great Aussie Hike, there was no surprise we got the inside scoop on what women supporting women really looks like. We asked, ‘So what do women supporting women mean to each of you?’
Mel replies, “This is such a powerful statement as society does so much to lessen women’s power and wellbeing. Even to the point of pitting women against each other in terms of whose life is better, whether that be through owning the latest and greatest trendy items, the way we look, even the status of the job we hold. It’s time we all choose to support and empower each other regardless of where our life circumstances have left us. We are all of equal importance!“
Jess continues, “YES! It’s all about women lifting each other and looking out for one another. The world is complicated enough without women not supporting each other. So for me, it’s all about kindness and being supportive and encouraging of other women to achieve their goals and be their best selves”.
Janis concludes ‘It changes your world when you find “your people” those fantastic female role models that support, encourage, and lift you and to be able to reciprocate that support.”
In addition to these great examples of how we can assist each other, how else can we support women in the community?
One way is to ensure all women have access to suitable bras, underwear, and personal hygiene product is by supporting foundations such as Support the Girls. We have partnered with Support the Girls this International Women’s Day to help improve the wellbeing of vulnerable and disadvantaged women by providing much needed products and education.
In recognition of IWD, 10% of ALL SALES made on the 8th of March 2022 at brooksrunning.com.au will be donated to STGA, helping them empower and support more women across Australia.
For more info on the GAH, click here.
Happy IWD.
